04 — Advertising
Product Advertisement
Dramatic advertising creative built around light, contrast and focus.

Final Visual Result
A striking key visual that adapts across banner, print and social crops.
Project Overview
A hero advertising visual designed for paid placements and campaign key art.
Design Objective
Put the product at the centre of attention with a single, confident visual idea.
Creative Approach
Used directional light, negative space and a diagonal composition to guide the eye.
Deliverables
Advertising system, master artwork files and layout guidelines prepared for both digital and print output.
Visual Detail
Design in Application
Supporting visuals showing how the design system holds up across formats and layouts.

Advertising application study

Branding application study

Logo Design application study
More Work
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